New, More Sustainable Packaging
SUSTAINABILITY

New, More Sustainable Packaging

The Swedish beauty brand IDUN Minerals is undergoing an extensive packaging change this autumn with new packaging and illustrations, however, with ...

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RMA Beauty Collab
MAKEUP ARTIST

RMA Beauty Collab

IDUN Minerals is excited to launch two new exclusive kits with the professional makeup artist and Norwegian influencer, Ragnhild Margrethe.

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NIACINAMIDE EXPLAINED
Ingredient Focus

NIACINAMIDE EXPLAINED

With multiple benefits for the skin and minimum irritation, niacinamide might be one of our favourite skincare ingredients.

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