IDUN Minerals tolkat av foto-studenten Maria Waldner

9 June, 2014 in News

För ett par veckor sedan tog en tjej vid namn Maria Waldner kontakt med oss på IDUN Minerals. Maria läste en foto-utbildning och undrade om hon fick använda sig av våra produkter i ett projekt hon skulle göra.Självklart tyckte vi att detta var en väldigt kul idé och blev även ganska smickrade av att våra […]

IDUN Minerals sommarnyheter 2014

3 June, 2014 in News

Till sommaren 2014 lanserar IDUN Minerals två härliga nyheter. IDUN MINERALS BRONZINGPUDER SOMMARDRÖM är en pressad bronzer med högrenade mineralpigment i behändig förpackning med spegel ilocket. Sommardröm är en matt bronzer som dels ger en solkysst look men som även lämpar sig ypperligt för att skulptera fram och förstärka karaktären i ansiktet. IDUN MINERALS PRESSADE […]


Vårnyheter 2014 från IDUN Minerals

11 February, 2014 in News

In mid-February four new products lands 4 härliga nyheter från IDUN Minerals hos nästan alla Sveriges apotek.Tre fantastiska ögonskuggor varav en highlighter, samt en brun version av den bästsäljande mascaran Silfr ingår i vårens nyheter. ÖGONSKUGGORDen här våren välkomnar vi 2 nya duoskuggor och en highlighter i IDUN Minerals sortiment. Skogsfru är en kombinaton av ljus […]


IDUN Minerals reseller. <3 “Fredagspodden”

27 January, 2014 in News

Ni har väl inte missat Hannah Widell och Amanda Schulmans fantastiska poddcast Fredagspodden? Från och med fredagen den 24/1 och tre veckor fram över är IDUN Minerals stolt sponsor av denna härliga poddcast. Med anledning av detta samarbete kommer vi tävla ut fantastiska priser både på IDUNS Instagram och på IDUNS facebook. Missa absolut inte […]


Fall news from IDUN Minerals

10 October, 2013 in News

In late October IDUN Minerals launch ten exciting new products: six lipstick, two light reflecting click concealers, a waterproof mascara and a retractable kabuki brush (Retractable kabuki brush). Six delicious, nourishing lipstick that contains nourishing and emollient Nordic cloudberry oil. The colors range from trendy nude to classic deep red. The names are inspired by Scandinavian berries like Cloudberry, […]

Retailers: Limited Edition

29 May, 2013 in News

At the following pharmacies you will find IDUN Minerals Limited Edition until 11:th of august! At Apoteket Hjorten Kungsgatan 29, Affärshuset Storken 44130 Alingsås Apoteket Källan Kronetorpsvägen 2 23237 Arlöv Apoteket Kronan Markustorget 1, Plushuset 77430 Avesta B Apoteket Laxen Kungsgatan 42 96164Boden Apoteket Kupolen Kupolen 5, 78170 Borlänge Apoteket Knalleland Skaraborgsvägen 58, […]

IDUN Minerals Limited Edition

17 May, 2013 in News

Just in time for summer IDUN release a limited edition collection of seven products that make you summer fresh in a snap. Vatn WATERPROOF MASCARA - A prolonging and separating mascara that is waterproof up to 38 º C. Goes perfect on the beach when you want to sunbathe and swim without attmascaran runs. Gentle on the eyes as it simply wash away with warm […]


16 April, 2013 in News

Right now you´ll get 20% off any mascara from IDUN Minerals! Offer valid until 12th of may. the 12 May!

Gift offer when buying a IDUN Mineral Foundation

8 February, 2013 in News

Buy a foundation from IDUN Minerals and get 50% discount on the kabuki brush. Valid at Apoteket AB t.o.m. 3 March.

Christmas gifts from IDUN Minerals!

26 November, 2012 in News

During the period 26 november – 30 December's IDUN Minerals christmas kit is for sale at Apoteket AB ( and will allso be selling the kit). The christmas kit is exclusively designed for IDUN Minerals by Italian artist Patrizia Gucci. It contains a small foundation (Freja or Svea), a retractable kabuki brush, and volume mascara (Gull) and a pocket mirror. Price: […]

IDUN Minerals arranges art competition

30 August, 2012 in News

Lives there an artist in you? Now is your chance to show the world your artistic talents! IDUN Minerals comes out with an exciting new summer collection of limited edition spring 2013. For this collection, we need a new painting inspired by the Norse Idungudinnan in his summer paradise. The famous designer, author and artist Patrizia Gucci has today […]

New promotional offer on Apoteket!

15 May, 2012 in News

During the period 14 May – 24 June IDUN Minerals has a nice promotional offer together with Apoteket. When purchasing a Midsummer Bronzer you will get a Blush / Bronzer Brush the bargain (value 145 kr)! Minerals IDUN Bronzer provides a face sunkissed. The compact and highly pigmented formulation of highly purified minerals means that it only needed a small […]

Event with IDUN Minerals on Apoteket

15 May, 2012 in News

Between 14 May and 21 June is your opportunity to meet with a makeup artist from IDUN Minerals in selected pharmacies. You get tips on products and colors and help with how to apply makeup properly. As ApoPlus member (applies to current and new members) and you also receive a special offer […]

It has been proven – IDUN Minerals gives you better skin!

3 May, 2012 in News

By allowing the 35 Women between the ages 30-65 test IDUN Minerals product line has been established that the products have a positive effect on the skin. The purpose of this study was primarily to study if the participants experienced a so-called “anti-aging effect”, namely better hudkvalité, and to see how the products worked on the problem skin. Every other woman experiences […]

New promotional offer on Apoteket!

10 April, 2012 in News

Se hit! Right now the new Minerals IDUN campaign for Apoteket! When you purchase an optional lip gloss from IDUN Minerals during the period 9/4-13/5 you'll get a stylish pocket mirror for free (value 99 kr). Applies only to Apoteket AB (    

Promotional offer at Apoteket!

22 March, 2012 in News

Don't miss! Right now you can purchase an optional IDUN Minerals brush and get a brush cleaner for free (value 119 kr). Offer valid only on Apoteket (, during the period 5/3-8/4.

The Idun apples – provides a better life on Earth

28 December, 2011 in News

Idun gave the gods apples to give them eternal life. We also want to give something that makes difference, but mainly stick to the people on earth. Therefore, we are planting fruit trees at locations around the world where a tree is needed, but also fresh fruit , clean air and job opportunities. The fruit provides a better health, more job opportunities and vitality. The trees will help to clear the air from harmful carbon dioxide and so […]

IDUN Minerals Starter Kit, now available in stores!

26 November, 2011 in News

From the 26 November IDUN Minerals starter kit is available at Apoteket AB. The starter kit is launched in the three best-selling foundation tones; Saga (light), Freja (light / medium), and Svea (medium). Each starter kit contains a foundation (4,8 g), a bronzer (3,8 g), a Kabuki Brush with base, a Bronzer Brush with base, as well as a smart and […]

1000 Swedes has tested IDUN Minerals in the October campaign

25 October, 2011 in News

IDUN Minerals and Apoteket AB in a collaboration, made a great campaign in which makeup artists advised ApoPlus customers at pharmacies across Sweden. Hanna Forsberg, a make-up artists who met up and did the makeup of 300 customers, Hanna Forsberg, is also a training manager for IDUN Minerals. Hanna, you mostly met women but also men, in ages between 12 to 80 […]

Letsfaceit, the company behind the brand IDUN Minerals wins the price at Apotekets Event

22 September, 2011 in News

Today, the award fore the 'Business of the Year Focus' was handed out on the Pharmacy Suppliers' Day at the Photographic Museum in Stockholm. Letsfaceit Nordic AB, the Swedish company behind the brand IDUN Minerals, won the prestigious award. This is a significant achievement and an acknowledgment! To be selected as the Business Focus of the year amongst all the Pharmacy's 400 suppliers is a great honor.

Page 1 of 212